Villars Swiss Chocolate Bars

In 1901 Wilhelm Kaiser, a 28-year old man from Bern, founded the company Chocolat Villars in Villars-sur-Glâne, in the Canton of Fribourg. An intrepid visionary, the young Wilhelm laid the foundations of the factory, still in use today, as is its artisanal process – chocolate made under one roof from start to finish, from the selection and roasting of the beans to the conching and moulding of the chocolate. A fully mastered artisanal process in the same place, from the selection and roasting of the beans to the conching and molding of the chocolate. An ability to choose his own route, for the benefit of his clients, by refusing the cartels of the time. And a constant desire to innovate, with the first liqueur chocolates in 1935. Such was Wilhelm Kaiser, an incorrigible entrepreneur championing Villars, pure Swiss chocolate. Such was Wilhelm Kaiser, an incorrigible entrepreneur championing Villars, pure Swiss chocolate.